There is plenty of work to go around if you are a Virtual Assistant.  Tons of companies need the assistance of a VA so you can rest assure that if you decide to explore the VA world you will be in high demand.

Although companies and individuals will hire a VA to perform many varied tasks, a key aspect of being a successful VA is to not only know how to do different administrative task, but to specialize in a few.

Pick three niches you would like to master and then get to learning!  You might enjoy being a general VA, or you may seek out companies that specialize in certain areas. 

Let’s explore a few specialized areas and skills that are in popular demand for 2020.

Pinterest VA

Pinterest is a HUGE marketing tool for businesses and bloggers. Lucky for virtual assistants many companies and bloggers don’t have time to pin and utilize Pinterest, let alone understand how to maximize the huge amount of traffic Pinterest can potentially bring to their website. That’s where you come in!  If you take the time to learn Pinterest, you can easily become a Pinterest VA or Pinterest manager. If you are curious about what a Pinterest Manager does, check on my blog post HERE.

Some services you might perform as a Pinterest VA or Manager include setting up client accounts, creating a Pinterest strategy, creating pins and pins graphics, keyword research for pin descriptions and titles, creating boards, scheduling content, and more. Here are some helpful resources that I would not be without if I wanted to become a Pinterest VA.

Real Estate VA

Do you have an interest in real estate or want to get your feet wet but aren’t quite sure how to go about it?  Becoming a Real Estate VA is a great way to learn the business while making money.  As a REVA (real estate virtual assistant) you will assist real estate agents and brokers with closing deals.  Most likely you will be a transaction or listing coordinator. 

Becoming a REVA at first especially if being a transaction or listing coordinator might be a little challenging at first as every process is different depending on the agent and there are distinct rules and regulations that differ from state to state.  However, once you get your set up going and things are up and running, transaction and listing coordination is pretty straightforward. Therefore, do not let the beginning learning curve deter you from a great opportunity. 

Some duties that may go along with being a REVA include:

•       verifying documents and making sure all parties have received appropriate documentation

•       following up on loan approvals

•       setting up appraisals and inspections and ordering surveys

•       keeping track of deadlines, events, and task

•       ensuring all disclosures are completed

•       ensuring all disclosures are completed.

•       monitoring compliance with contract terms and deadlines.

•       coordinating tasks with title companies

•       following up with clients and companies

Be sure to check back to see when my real estate virtual assistant courses are being offered.  Or send me an email and I’ll put you on the waitlist

Social Media Manager

One of the most popular services you can offer is managing social media accounts and platforms. Social Media is not going anywhere and being social media savvy has become a requirement for businesses that want to be successful.

Managing Facebook ads has soared in popularity in the last couple of years. That’s because it works!  Plus, you don’t need to spend a ton of time learning the tricks of the trade. 

There are many social media platforms you can manage including Facebook, Pinterest, YouTube, Twitter, Instagram, and even Snapchat!  You should start with learning 2 social media platforms well and then you’re your way to others.  Your focus should be on gaining followers, account set up, engagement strategies, content creation, and finding new potential leads and collaborations for a business.

Email Marketing

Email marketing is essential for any business.  Some of the top email service providers include Adweber, Convertkit, Mailerlite, and Mailchimp. Utilizing an email service provider is how companies and bloggers collect subscribers and leads and present their offers, products, and services. Without an email list/subscribers who are you marketing to and how?

 Duties involved in email marketing including creating opt ins to attract subscribers, creating email campaigns, and creating automations and sales funnels.  


If you have a knack for writing, a way with words, or love creating content then copywriting may be your jam.  Copywriting jobs may include writing content for social media, writings articles, or creating email newsletters and sales pages.  Many bloggers and companies need talented writers because they do not have the time to write articles or they may be great at coming up with ideals and content but not so much at writing it.

Website Maintenance

Running a blog or website requires maintenance just like anything else. Maintenance encompasses a wide array of duties such as updating plugins, checking and resolving website security issues, checking for broken links, checking analytics, reviewing page sites for content accuracy, moderating and responding to comments, and updating the website design. If you enjoy the technical side of things, then website maintenance is a good option for you as a VA. 

Administrative VA

Businesses are in need of administrative VA’s who can do data entry, bookkeeping, accounting, and other administrative type duties. Sometimes hiring someone full time for this work isn’t always needed. Companies are looking into hiring remote / virtual assistants to help with extra work tasks. This may also include running the boss’s calendar, event coordinating, making travel arrangements, creating and inputting spreadsheets, making phone calls, and much more.  The sky is the limit when it comes to administrative tasks.  If you’re not ready or don’t want to specialize in one or two niches, then being a general administrative VA is perfectly fine.  Administrative duties are always in demand.

Blog Management

Finally, consider managing blogs.  This is not the same as website maintenance as that’s more on the technical side of things. Blog Management is more posting articles, moderating comments, renewing the website domain, creating a website strategy to align with the business goals, and updating and tweaking content.

I hope you’ve been introduced to some different VA opportunities and options that you might not have thought of before.  Not only that, I hope at least one of these options pique your interest.

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